Ruby Play Network

A blockchain powered rewards platform

Minimum investment: $1,000 NZD

Ended 2021-11-09 20:00:00
  • Overview
  • Product
  • Strategy
  • Financial
  • Offer
  • Updates
  • Q&A
  • Feedback
$705,571 Funded
Offer closed 8:00 pm, 9 Nov 2021

Investor Notice

Snowball Effect has been engaged to facilitate a private capital raise for Gaming Rewards Group (Ruby Play Network). We encourage investors to ask questions, meet with the key people involved with the company, and seek out all of the information they need to make an informed investment decision.

The online offer provides a summary of the information contained in the Information Memorandum which is available to download via the 'Offer' tab. The 'Offer' tab also provides access to additional information that may be useful to investors as part of their due diligence process.

The company has the ability to raise up to $2m, in any 12 month period by offering shares to the New Zealand public (Retail Investors) through a licensed marketplace like Snowball Effect. Given that the company has already raised $69.5k from Retail Investors in the past 12 months, it can only raise up to $1.9305m from Retail Investors as part of this capital raise. The balance of the capital raise needs to come from Wholesale Investors.

If you would like an introduction to the company or have any questions regarding the offer, please contact [email protected]

Upcoming Investor AMA Webinar

On the 1st of October at 12:30pm we will be holding an investor webinar. This will be an opportunity to ask any questions you might have regarding the investment, our road map or the business in general. We will also be discussing our tokenomics model in detail.

Register in advance for this meeting here

After registering, you will receive a confirmation email containing information about joining the meeting.

Executive Summary

The Ruby Play Network (RPN or Network) is a blockchain-powered platform that provides real world value to customers through decentralized rewards. Our platform will create the next generation of loyalty and retention for consumers.

The Ruby Play Network platform helps solve the persistent problem businesses have of attracting new customers, properly engaging them, and ultimately retaining them.

Launched in 2019, the Ruby Play Network is built on the Binance smart chain architecture. It provides our developers with a fast and secure, decentralized, loyalty platform. The Ruby Play Network platform allows our partners to reward, engage and retain their customers with RUBY Tokens. Customers hold these RUBYs in their own secure wallet and will have many opportunities to use their rewards, on our Ruby Play Network platform or with our partners.

We are the first New Zealand company to have received investment from the Binance Smart Chain Accelerator Fund 1. Our solution delivers a reward that has new value dimensions. It has no expiration, grows in its impact to players as our network grows, encourages participation in how our network evolves and is owned and controlled by the customer.

$4.8m played every month

The Ruby Play Network will continue to add partners to the platform that are looking for new and innovative ways to retain their customers with blockchain-based rewards. We will also work to bring in new customers to the platform that are excited about new opportunities in gaming and decentralized finance.

Our gaming business sees more than $4.8 million played every month and is growing 33% month on month. We are looking to raise up to $3,430,500 of investment with maximum total equity of 7.55%. This capital will be used to aggressively grow revenues and token circulation.

We are very excited to bring this unique investment opportunity to market. We are among the first New Zealand based business to offer both an equity position and a token right to our fellow kiwis. Both our gaming business and our blockchain businesses are projected to grow and we invite the New Zealand public to join us on our journey.

Investment Highlights

  • First mover advantage in a dynamically challenging sector that is poised for significant growth.
  • Investors get both an equity position in the company and RUBY token rights.
  • Our US gaming business sees more than $1.4 million played every month and is growing 30% month on month.
  • Exciting market overlap by operating in two fast-growing markets, the blockchain industry and the gaming industry.
  • The global blockchain technology market size was valued at USD 3.67 billion in 2020. It is expected to expand at a CAGR of 82.4% from 2021 to 2028.
  • Experienced executive team with over 15 years working together in the online gaming space.


Gaming Rewards Group Limited (Gaming Rewards Group) was founded in 2019 as a holding company that could leverage a decade's worth of the founders' experience in gaming, online social casinos and bingo.

Historically, the teams’ games such as Bingo Lounge and Match & Money were extremely successful and earned millions of dollars in a highly competitive gaming market. Although these games have now sunset, we continued to grow and launch more successful online games, building a loyal following.

In 2018 we launched Wild Ruby Casino and through the interaction with our players, we gained experience in what it takes to create loyal and committed fans.

In 2018 we also began our first foray into developing Blockchain technologies. We became heavily involved with the NEM Foundation, going so far as to host a world NEM conference at our EPIC Westport offices.

In mid-2020, while the world retreated indoors to protect themselves and those they love, we started work on our new flagship products, the Charchingo gaming site, and the Ruby Play Network. These complimentary products have brought together the breadth of our extensive online gaming experience and blockchain development knowledge to build a product that both our partners and customers will love.

Investment Summary

The Gaming Rewards Group is looking to raise up to a maximum of $3,430,500 of investment capital through its fundraising campaign. Investment shall be into Gaming Rewards Group Limited the parent company of The Ruby Play Network.


Our goal for this campaign is to provide more resources for us to increase our speed to scale. We plan to expand our gaming portfolio and the number of players in our network. We will also grow our development teams in both the Christchurch and Westport offices, continuing our commitment to expanding innovation across New Zealand.

Why should people invest

  • Gain equity in a fast-growing US- based gaming network
  • Gain early access to RUBY Tokens
  • Become part of our local journey, get involved in blockchain

The Binance Advantage

Binance is the largest token exchange by volume in the world and we are pleased to announce that they have invested in the Ruby Play Network through their ‘Binance Smart Chain Accelerator’ fund. Projects like ours receive extensive support and advice from the team at Binance. In addition to the technical support, their backing also provides us access to other areas of the Binance ecosystem.

Investment levels

All investors in our campaign will gain equity in Gaming Rewards Group as ordinary shares via our elected nominee company, Snowball Nominees Limited. In addition, investors will also receive RUBYs. The number of RUBYs each investor receives is based on the amount invested.

The distribution of all investor Tokens shall be 50% before listing, and 50% twelve months later. The two distributions ensure that tokens will not be released in a way that will flood the token economy.

Leadership Team

Development Teams

The core team at Gaming Rewards Group has been working together since 2013.

We have successfully brought many a games and complicated technology projects to market through a number of related companies. We are excited about the opportunity for the Ruby Play Network and what it could mean for us and the New Zealand Blockchain community.


This document provides a general overview of the Ruby Play Network. It is for information purposes only and is not meant as specific advice to any particular prospective investor. It is not an express or implied recommendation to any person to invest. This document and the information contained in it and any information accompanying it, are not, and are under no circumstances to be construed as: i. an offer of financial products to any person who requires disclosure under Part 3 of the Financial Markets Conduct Act 2013 (the “FMC Act”), ii. a product disclosure statement under the FMC Act and does not contain all the information that a product disclosure statement is required to contain under New Zealand law iii. under any circumstances an offer to sell or issue, or a solicitation of an offer to purchase or subscribe for, any securities to any retail investor in any jurisdiction outside New Zealand. Neither this document, nor any other documents, have been registered, filed with or reviewed or approved by any New Zealand regulatory authority or under or in accordance with the FMC Act or any other regulatory authority in any jurisdiction. Any offer or sale described in this document and the information contained in or accompanying this document in New Zealand will be made only in accordance with the FMC Act.

No person is entitled to rely on the contents of this document, or any inferences drawn from it. This document is not intended to substitute or replace the due diligence that an investor should undertake before deciding whether to invest.

The information in this document is not intended to be relied upon in relation to, and must not be taken as basis for, any decision to subscribe for investment. Each recipient of this document is to rely solely on their own knowledge, investigation, judgment and assessment of the matters which are the subject of this document and any information made available in connection with further enquiries. A person must satisfy itself as to the accuracy and completeness of the information contained within this document before entering into a subscription agreement.

This document contains forward-looking statements that are subject to a number of risks and uncertainties, and actual results and events could differ materially from those currently anticipated as reflected in such forward-looking statements. Neither GRG nor any person associated with GRG accepts any liability whatsoever for any loss or other consequence arising from the use of this document.


1. Binance Smart Chain Accelerator Fund - &

Warning statement

It's crucial for you to understand the characteristics and risks of this investment opportunity. New Zealand law normally requires people who offer financial products to provide in-depth information to investors before they invest. The usual rules do not apply to offers by companies through Snowball Effect. As a result, you may not be given all the information you need to make an informed decision. Investing is risky. Some of the key risks include loss of capital, illiquidity, lack of returns, dilution, loss of key people and customers, and lack of control. You should only invest money that you can afford to lose.