$150m Capital Raise Milestone for Snowball Effect

  • Written by Snowball Effect
  • Published on

We're delighted to share that over NZ$150m of capital has been invested via our platform. This is an exciting milestone to have reached in a year that has seen significant global economic shifts. However, amongst the uncertainty, it's encouraging to see many investors continue to diversify their portfolios through private equity investing.

Our co-founder and CEO, Simeon Burnett, says he's excited to see Snowball Effect reach this milestone. "We're proud of having facilitated more than $150m of investments into a wide variety of growing companies and funds while also seeing investors earn excellent returns from some of those investments. We're looking forward to continuing to build on this."

Key stats

  • NZ$150m capital raised
  • 138 successful raises for 96 companies and funds
  • 24 companies have completed multiple raises
  • 96% success rate
  • 45,000 investors
  • Over 12,300 investments made to date
  • 68 Public raises
  • 76 Wholesale raises
  • $3.5m, the largest single investment

Recent successful capital raises

Since Snowball Effect launched in 2014, we've worked alongside various innovative companies to help them realise their growth plans. A few key recent capital raises have included:


Online architectural and design platform, ArchiPro raised $12m in growth funds through three private raises. Capital raised through our platform has enabled ArchiPro to expand its platform and team and bring on board a Chairman and Director. Since then, ArchiPro has gone on to raise $35m in a Series A round led by New York based investment firm Tiger Global to help drive offshore expansion.


Wellington-based software as a service (SaaS) platform Projectworks raised $3.5m in February 2022. The funds raised have enabled Projectworks to build out the platform's technical functionality and invest further in sales, marketing and customer support.

Case Study: Learn more about the Projectworks capital raise.


Behemoth is a leading independent New Zealand craft brewery with a nationally recognised brand and award-winning brewery. They have released more than 500 unique beers, won over 150 awards, and produced more than 4 million litres of beer since inception. Behemoth has raised nearly $5m with Snowball Effect across two raises between 2020 and 2022.


PurePods is an award-winning, five-star eco-tourism business providing a luxurious accommodation experience in stunning New Zealand landscapes. PurePods recently raised $3m through Snowball Effect to enable it to become the "must do" accommodation experience in Aotearoa.

Karma Drinks

Kiwi beverage company Karma Drinks produces a range of organic sodas such as Lemmy and Karma Cola. Karma Drinks raised over $4m in growth funds, which has enabled them to continue to expand the business in New Zealand and overseas.


Tauranga-based electric adventure vehicle (EAV) firm UBCO has raised over $8.5m in growth funds via Snowball Effect. Since their 2021 capital raise, UBCO has seen an almost 3x sales increase, signed on more than 20 dealers in the US, and exceeded NZ$1m in revenue per month for the first three months of the new financial year (FY23).

Hello Period

Hello Period is a globally recognised New Zealand-made sustainable period product company that aims to lead the growing high-quality period care industry. The company raised $2.5m via Snowball Effect to accelerate its global growth plans and drive accessibility for all people with periods.

Capital raised by industry:

Invest in New Zealand businesses

Are you interested in learning more about investment opportunities through Snowball Effect? Check out our current public investment opportunities.